I am a sucker for packaging. I will buy anything that looks cute or would look good in my beauty collection. Philosophy cosmetics has the most adorable packaging for their shower gels, lotions, shampoos, conditioners, etc.
What makes the products so appealing are their simplicity.
If you look at a shower gel (like below for example), there really isn't much to it.
It just has an image, a cute lengthy description of what is in the bottle, and a quirky definition of Philosophy, based on what image is being featured on the bottle.
These bottles can almost act like collectors items because they are just so fun to keep around and look at.
Here are some examples of the bottles:
Jelly Bean shower gel.
Chocolate and Vanilla Ice Cream lotion
Fresh baked apple pie shower gel.
Vanilla Birthday cake lipgloss and lotion set.
Philosophy is a great example of a brand that uses simplicity in their packaging.
They get the point across while not being obnoxious.
I love this brand.... maybe you should check it out.
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