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Whole Foods is a store devoted to customer excellence. They like to provide their customers with the most organic and clean groceries possible.
A new thing that the company has come out with is an Eco-scale.
This eco-scale uses three different scales (pictured above) that rate household cleaning products sold in their stores.
Most grocery stores don't offer this. But Whole Foods wants to keep the trust of their customers.
The breakdown goes like this:
Orange-rated products:
- No ingredients with significant environmental or safety concerns, such as phosphates, chlorine, or preservatives that have the potential to release formaldehyde.
- No artificial colors
- No animal testing
Yellow-rated products:
- No ingredients with moderate environmental or safety concerns, such as DEA, TEA or MEA surfactants (surface acting agents that can act as foaming agents) that have the potential to contain nitrosamines and other impurities
- No synthetic thickeners made from non-renewable petroleum-derived sources
- 100% natural fragrances
Green-rated products (highest rated):
- Meet all of the standards of both orange and yellow-rated products.
- Only 100 percent natural ingredients
- Contain no petroleum-derived ingredients at all
This is used to help customers not contaminate their home with the harmful chemicals that are found in cleaning supplies. Any products that do not meet these standards will be taken off the shelves.
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